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Heather Garfield, Las Vegas Hair Artist is a professional hair stylist and make-up artist.
Heather already had a website, but wanted a complete redesign as well as help with creating her logo. We completely revamped the whole site to match her new logo and colors. Because she was known as a hair artist, Heather wanted to incorporate the colors of the rainbow into her grayscale design. In addition, we created a gallery to showcase some of her most reason work and implemented a client questionnaire to reduce the time she spent asking clients about their hair history and style desires.
Notice: Client may have made their own changes since the original design. Screenshots reflect how the website looked upon delivery.
las vegas hair artist
Branding • CMS Platform • Responsive Web Design
With a primary goal of providing the easiest user experience for users to engage with daily on any device, User experience (UX) planning for this project was taken very seriously, and conveyed in the user interface (UI) by providing a clean, simple, and functional design that allows users to easily navigate it.
clean + functional
Heather wanted to ensure her site was mobile friendly, so customers could access it with ease from any device. She knew that many of her clients visited her site from their phones and wanted their experience to be just as good as when they visited the desktop version. That way, it'd be easy to book, cancel, or reschedule appointments on the fly.
ANYWHERE + ANYTIME
Make customers remember you. A memorable brand identity will increase sales, drive engagement, and begin to build a loyal customer base. Increasing brand recognition increases your edge over the competition. Identity Design gives your business a face. Translating your company’s point of view into a visual design allows you to tell your customers exactly who you are & what you do.
Heather didn't have a logo, but wanted to create something to identify her brand. She sent in examples of designs she liked as well as some ideas and the logo grew from there. We incorporated cutting shears and a paint brush to signify the artistry in her work. Hand drawn sketched circles frame the shears and a free flowing script was used for her name.
branding
